The 20th century marked the birth of surfing as an outdoor water sports activity, and the Hawaiian Islands were the epicenter of a cultural and economic revolution.
In the first decades of the 1900s, the art of “surfboarding” – or “surfriding” – brought thousands of new tourists to the iconic Pacific Ocean archipelago. Hawaii was en vogue.
The local beach boys would teach foreigners how to catch a wave, and tourism flourished. In the early 1940s, Frederic Ullman, Jr. produced a “sports reel” for Pictorial Films, capitalizing on Hawaii’s strongest touristic offerings.