What do Laird Hamilton, Gabriel Medina, Mick Fanning, Alana Blanchard, Anastasia Ashley, Masatoshi Ohno, Ricardo Christie, Paige Hareb, and Maz Quinn have in common?
The answer is pretty simple: an Air New Zealand board safety video. “Surfing Safari” was filmed at four legendary surf breaks: Malibu, Gold Coast, Raglan and Piha. Apparently, airlines are increasingly competing for the most entertaining in-flight safety video entertainment.
“Previous safety videos have done a fantastic job in selling seats and driving tourism flows whether it be to New Zealand off the back of the two Hobbit inspired videos and Bear Grylls experiencing one of New Zealand’s Great Walks or the collaboration with Sports Illustrated that boosted tourism to the Cook Islands,” explains Jodi Williams of Air New Zealand.